Make Your Podcast Sponsor-Ready: Craft Your Commercial Story
Kings Place - Wenlock Room, 90 York Way, London, N1 9AG
Make Your Podcast Sponsor-Ready: Craft Your Commercial Story
90 York Way, London, N1 9AG
Description
For many independent and hobbyist podcasters, securing sponsorship can feel out of reach. Not because your show isn’t valuable, but because you haven’t yet translated that value into a clear commercial story. This workshop will break down the commercial process so you can confidently attract sponsors.
An action-led session focused on helping you shape how your podcast is positioned to brands and potential partners. We’ll go beyond downloads and dig into what actually makes a podcast commercially attractive. It’s about applying ideas in real, usable ways rather than just talking about theory. You’ll learn how to articulate the real value of your show, not just in numbers, but in audience connection, niche authority, and cultural relevance.
How To Get Your Tickets
1. Book your desired number of tickets and await an email from us confirming your order. This is NOT a ticket
2. Present your confirmation on arrival at the venue. Ensure that you take personal ID with you or you may be turned away
Pricing Information
• No further payment applies beyond the TFG booking fee
Additional Information
• Doors open: 1:30pm | Show starts: 2pm
• For further event information, please visit here
Accessibility Information
• Please note: We recommend, where you have specific access requirements, bookings are made directly through the event organiser, however, we are here to assist where possible. Please get in touch with us prior to booking if you have access requirements. For accessibility information, please visit here
Key Terms of Sale
• Tickets are non-refundable / non-exchangeable
• Tickets cannot be resold or transferred
• The account holder must be in attendance at the event
These are the key terms. Full terms apply and are available here
Genre
Dates & times
Saturday, 12 Sep 2026 2:00pm to 4:00pm
Important information - please read
For many independent and hobbyist podcasters, securing sponsorship can feel out of reach. Not because your show isn’t valuable, but because you haven’t yet translated that value into a clear commercial story. This workshop will break down the commercial process so you can confidently attract sponsors.
An action-led session focused on helping you shape how your podcast is positioned to brands and potential partners. We’ll go beyond downloads and dig into what actually makes a podcast commercially attractive. It’s about applying ideas in real, usable ways rather than just talking about theory. You’ll learn how to articulate the real value of your show, not just in numbers, but in audience connection, niche authority, and cultural relevance.
How To Get Your Tickets
1. Book your desired number of tickets and await an email from us confirming your order. This is NOT a ticket
2. Present your confirmation on arrival at the venue. Ensure that you take personal ID with you or you may be turned away
Pricing Information
• No further payment applies beyond the TFG booking fee
Additional Information
• Doors open: 1:30pm | Show starts: 2pm
• For further event information, please visit here
Accessibility Information
• Please note: We recommend, where you have specific access requirements, bookings are made directly through the event organiser, however, we are here to assist where possible. Please get in touch with us prior to booking if you have access requirements. For accessibility information, please visit here
Key Terms of Sale
• Tickets are non-refundable / non-exchangeable
• Tickets cannot be resold or transferred
• The account holder must be in attendance at the event
These are the key terms. Full terms apply and are available here
Genre
Tickets
You may purchase a maximum of 2 tickets for this event.Location
Kings Place - Wenlock Room
90 York Way
London
N1 9AG